by Shantanu Swaraj | Jan 1, 2021 | Digital Marketing, SEO
What is Local SEO? Local Search Engine Optimization is the method used to maximize the reach of a website in order to help it garner higher traffic, generate leads and increase the awareness of the brand running the website. The techniques used to carry out this...
by Shantanu Swaraj | Dec 23, 2020 | Digital Marketing
Paid marketing involves the process of media buying. In media buying, ad space is purchased from particular media houses that cater to an audience that the brand wants to engage with. For example, if a brand manufactures sports gear, it will buy ad space in sports...
by Shantanu Swaraj | Dec 19, 2020 | Digital Marketing, SEO
The ultimate guide to schema data The ultimate aim of Search Engine Optimization (SEO) is to rank websites in position zero on the search engine result page. This rank zero signifies a position higher than the first link the user comes across when searching for...
by Shantanu Swaraj | Nov 23, 2020 | Digital Marketing
Search Engine Marketing for Businesses What is Search Engine Marketing? Search Engine Marketing refers to the set of tools, techniques, and strategies that help optimize websites and web pages through search engines. The objective of Search Engine Marketing is to look...
by Shantanu Swaraj | Nov 23, 2020 | Digital Marketing
What is Digital Marketing? Digital Marketing is the opportunity of electronic communication. It is used by the marketers to recommend the services towards the marketplace. Digital Marketing is moved to the trending industry all over the world. It can give an...
by Shantanu Swaraj | Nov 23, 2020 | Podcasts
Brands have begun making podcasts of their own to help assemble their crowd and encourage brand partiality. Whenever you’ve made a fantastic podcast for your business, how would you ensure individuals “see” it? You will need to utilize social...
by Shantanu Swaraj | Nov 23, 2020 | Digital Marketing
Every content writer wants his/her content to have considerable audience interaction. Before one presses the “publish” button, several factors determine the quality of content that needs to be taken care of. SEO building tricks are essential here, factors...
by Shantanu Swaraj | Nov 23, 2020 | Digital Marketing
Content Optimization Mistakes Great content it’s the initial step, but it’s not enough. You likewise need content that search engines can list appropriately, and this is what content optimization is. Content optimization assumes a critical part in site...
by Shantanu Swaraj | Nov 23, 2020 | Digital Marketing
Copywriting Tips for Social Media Marketing It’s an obvious fact that online media can be a ground-breaking stage for developing your locale, just as producing leads and deals. One review of independent companies indicates that 85% of brands report paying...
by Shantanu Swaraj | Nov 23, 2020 | Digital Marketing
Why business needs website? A business has two key functions. Satisfying its customers and generating profits. In order to achieve this, entrepreneurs and brand owners grow their business online as business needs website. This is where they are the most susceptible to...